GenAI is moving fast — but what does 2026 actually look like for the creative industry, and how are creative leaders making decisions in this new landscape?

Freepik Pulse: Creative Decisions with GenAI brings together creative industry leaders to explore how GenAI is being applied in real creative environments today and how teams are adapting to a new era of high-tech creation. This edition focuses on design and creative leadership, and how organizations are navigating new workflows, tools, and expectations as AI becomes embedded in the creative process.

Together, we’ll explore how adoption is evolving, what’s working today, what challenges remain, and how GenAI will shape creative work and decision-making in 2026.

We’re creating a space for honest, forward-looking conversations — beyond hype — focused on real applications, real challenges, and real opportunities shaping the future of creative work.

Panel Speakers:
• Enrique Lopez — Community Lead, Freepik (Moderator)
• Robert Paige — Creative Director, Instacart
• Belmer Negrillo — Design Director, Wells Fargo
- David Gómez-Rosado — Design Director , ex - Microsoft, Nike, Groupon and Bolt

Attendees will also get a look at what’s new across the Freepik AI Suite, including the latest model updates, new features, and emerging capabilities that are changing how creatives ideate, design, and produce work.

Whether you’re a designer, creative technologist, marketer, founder, or AI builder, this is a space to connect, learn, and help shape what creative AI looks like in 2026 and beyond.

Fine Print: Please note, this event will be photographed. Freepik reserves the rights to use photographs and video from the event for marketing and communication purposes. By attending this event you consent to your image being used for these purposes.

Parking: Tricky. We recommend public transportation. If you have to drive, the best streets for parking are Howards, Natomas or Rausch St.

The space is NOT ADA compliant.

Questions? DM us directly.

Freepik Pulse Creative Decisions with GenAI